Sales and marketing trends, industrial statistics, and B2B intelligence from the MNI team.
Despite the widespread adoption of customer relationship management (CRM) systems, many businesses hesitate to invest in one due to common misconceptions. These myths can hold companies back from improving their sales, marketing, and customer engagement strategies. Today, we're debunking some of the biggest myths about CRMs and explain why they're essential for growing businesses.
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Concrete, gypsum, and plaster products are essential materials for various industries, including construction, manufacturing, and infrastructure development. According to recent market analysis, the global gypsum market alone was valued at $7.85 billion in 2023 and is projected to reach $13.76 billion by 2033, growing at a compound annual growth rate (CAGR) of 6.2%. This sector has experienced steady growth over the past few years, and there are numerous products and opportunities to be aware of when engaging with manufacturers in this industry. This article will provide an overview of the U.S. concrete, gypsum, and plaster products industry and explore the sector's largest companies.
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Statistics on email marketing abound on the web and the data overwhelmingly suggests that as the highest ROI digital channel, email marketing is still the most effective way to drive traffic and conversions. Today, we're diving into specific stats on email marketing as we set sail into 2025.
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On the tails of a strong January, U.S. manufacturers kept up the momentum, announcing a wide range of new manufacturing enterprises in February 2025, from Apple's historic investment in U.S. facilities to Lily's plans to more than double its domestic footprint, expanding its U.S. facilities to the tune of $1.7 billion. From new automotive facilities to solar projects to new food and beverage facilities, here are the most exciting new operations announced in February.
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In a competitive B2B environment, businesses need to make data-driven decisions to maximize their growth potential. Whether you're in sales, marketing, or business development, understanding the size of your potential market is critical. That's why IndustrySelect now includes Total Addressable Market (TAM) and Serviceable Addressable Market (SAM) estimates for many of our company profiles--powerful insights generated by AI using our extensive database of U.S. manufacturers.
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Over the decades, minority-owned businesses have steadily carved out a strong presence in the U.S. industrial sector. While minority-owned manufacturing establishments represent just a fraction of the country's overall manufacturing base, these businesses have demonstrated remarkable resilience and innovation. With growth in employment and a concentration in high-demand industries such as automotive, pharmaceuticals, and food production, minority-owned manufacturers continue to expand their influence. This special report from MNI will explore some of key trends and statistics among minority-owned manufacturers and examine the top minority-owned manufacturers in the U.S.
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How do you kick off a conversation with your B2B clients? The first thing that might come to mind is talking about the weather, sports or what you did this past weekend. Well, not so fast. The Academy of Management Journal reported on a study conducted with 151 workers that proved that small talk can be enriching, while a similar study found that genuine B2B small talk developed rapport and a better outcome when it comes to negotiations. If you want to close more business, learn how to small talk. Let's take a look at what value small talk can bring to industrial sales and marketing.
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U.S. manufacturers are at the cutting edge of technology adoption, with a growing number of companies integrating advanced technologies like artificial intelligence (AI), the Internet of Things (IoT), and robotics. As global competition intensifies, advanced manufacturers are setting new standards and leading the way with automation, predictive analytics, and intelligent systems that optimize production. Today, we're taking a closer look at the latest trends in advanced manufacturing and exploring some of the largest tech-forward manufacturers in the U.S.A.
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Administration executives are truly at the center of manufacturing organizations, ensuring that daily operations run smoothly and efficiently. These professionals, holding titles such as Office Manager, Secretary, Administrator, Regional Manager, Administration Manager, and Office Coordinator, manage everything from office logistics to corporate communications. However, as manufacturing evolves with new technologies, workforce dynamics, and economic pressures, administration executives face a unique set of challenges that require strategic solutions. Let's take a look:
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U.S. manufacturers started off the year with a bang, announcing a raft of new enterprises, from new semiconductor facilities in New York and food processing plants in Arizona to new investments in the aerospace, electric vehicle and construction materials industries. Spanning eleven states and representing billions in investment and thousands of new jobs, these are the most exciting new operations announced in January.
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Have you bought a new car lately? How about a new cell phone, toothbrush, or thermostat? Have you noticed that the price of most electronics has skyrocketed? Some of the increase can be blamed on inflation. But most of it comes from a wafer-thin silicon chip engraved with coding that is many times thinner than a strand of hair -- a semiconductor. So why doesn't the U.S. simply produce more chips? The answer is not simple, but it boils down to time and money. At the moment, China tops the list of semiconductor manufacturers. This situation is bad for U.S. manufacturers that rely on semiconductors. It is bad for national security. And it is costly for consumers who end up paying more for an electric toothbrush.
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South Dakota's tax climate ranks among the best in the U.S and has a strong manufacturing economy. The state's abundant natural resources attract a wide range of agricultural and food processing enterprises. Yet, it is also home to some big names in medical device manufacturing, wood products, packaging and more. Let's take a look at the latest facts on South Dakota's industrial sector and explore the state's ten largest companies.
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MNI offers a detailed look at the U.S. industrial machinery sector based on extensive data points they collect firsthand from the nation's 360,000+U.S. manufacturers. The following statistics and trends offer significant insights on today's industrial machinery market, providing key knowledge for those who do business with industrial machinery manufacturers.
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We're excited to announce the IndustrySelect's Basic subscription is now available at the same price as the print directory. This creates a major opportunity for businesses like yours to access enhanced features, more data, and unmatched flexibility--all while staying at a price you're familiar with.
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Since 1912, we've been renowned for our quality data, meticulously researched firsthand by real people. While other data providers have shifted away from human verification, we remained steadfast in our commitment to the power of real human research. At the same time, we harness the latest technology to help our users make the most of IndustrySelect. Now, we are thrilled to announce that we've integrated five new AI-powered features, offering the best of both worlds: unmatched human-verified data and cutting-edge technology.
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We're excited to unveil updated names for our IndustrySelect subscription tiers. While the powerful features and functionality you rely on remain the same, these refreshed names make it easier to find the version that's right for you.
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Advertising and marketing executives in the manufacturing sector face unique hurdles that set them apart from their peers in other industries. These challenges stem from the technical nature of their products, the specificity of their target audiences, and ever-changing marketing strategies. Here's a closer look at these key pain points:
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December 2024 saw continued growth in U.S. manufacturing, with substantial investments across various industries, including biotechnology, aerospace, and advanced materials. Leading companies such as Eli Lilly, Amgen, and Boeing have announced major projects aimed at expanding capacity, driving innovation, and creating jobs in states from Wisconsin and North Carolina to South Carolina and Texas. Here?s a closer look at some of the latest facility openings and expansions across the country.
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In the competitive manufacturing sphere, public relations (PR) executives play a crucial role in shaping perceptions, building trust, and protecting their company's reputation. As the industry embraces innovation and faces growing scrutiny over environmental and social impacts, PR professionals must navigate a complex environment filled with opportunities and risks.
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In the fast-paced world of industrial sales, marketing, and business development, one thing is clear: effective outreach depends on quality data. While it may be tempting to believe that bigger is better when it comes to contact lists, the reality is that precision and accuracy are far more impactful. For industrial professionals targeting manufacturers, suppliers, or service providers, generic, bloated datasets can create more problems than opportunities. Here's why focusing on high-quality, verified data is not just smart--it's essential.
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Sales executives in manufacturing face a range of unique challenges that require agility, strategic thinking, and deep industry knowledge. From adapting to shifting market demands driven by technological advances and global economic changes to navigating complex sales cycles, these professionals must remain ahead of the curve. Today, we're exploring the top challenges sales executives in manufacturing face today and the solutions they are implementing to overcome them.
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IndustrySelect, the leading industrial database featuring comprehensive B2B company data on over 360,000 U.S. manufacturers, suppliers, and industrial service providers, has announced a significant update to its executive email address database. This refresh is a breakthrough enhancement for businesses that rely on email marketing to connect with industrial decision-makers. Here's why:
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Quality Control (QC) executives in manufacturing are tasked with ensuring consistent product quality while navigating a complex and fast-changing environment. Today, we're tackling some of the most critical challenges they face and why they require innovative approaches to maintain high standards and operational efficiency.
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Health and safety executives play a critical role in ensuring the well-being of employees while maintaining compliance with stringent regulations in the manufacturing sector. These professionals are tasked with mitigating workplace hazards, managing risks, and fostering a culture of safety. Today, we're exploring the key challenges that health and safety executives in manufacturing must navigate and examining some of the solutions they are seeking.
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In November, U.S. manufacturers are investing heavily across diverse sectors, from data center cooling and food production to energy infrastructure and steel processing. Industry leaders like STULZ USA, The J.M. Smucker Co., and AstraZeneca have launched major projects to expand capacity, drive innovation, and create jobs in locations from Texas and Alabama to Massachusetts and beyond. These initiatives highlight continued momentum in U.S. manufacturing, responding to strong demand across both traditional and emerging industries. Here's a closer look at some of the latest facility openings and expansions across the country.
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Manufacturing accounting executives face a unique set of hurdles. With the demands of managing complex cost structures, adhering to industry regulations, and responding to volatile markets, their roles are essential for maintaining financial health. Here's a closer look at the main challenges they encounter:
Full Article![Veterans in Manufacturing: Exploring the Contributions of Veteran-Owned Manufacturers [INFOGRAPHIC]](/files/blog/100359_veteranowned_2023v3.png)
Veteran-owned businesses stand as a testament to the dedication, resilience, and entrepreneurial spirit of those who have served our nation. They are an integral part of the U.S. economy, comprising 5.9% of all businesses in the United States. In total, these veteran-owned businesses employ a staggering 3.9 million workers, contributing to an impressive combined value of $947.7 billion.
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With its skilled labor pool and abundant access to capital, New England has wide-ranging appeal for manufacturers. Today, we're focusing on the latest trends in New England's industrial sector and exploring the region's ten largest manufacturing companies.
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Facilities and maintenance executives in the manufacturing sector play a critical role in ensuring that operations run smoothly and safely -- a major task considering the complexity of day-to-day industrial production. With the responsibility of overseeing everything from daily maintenance to strategic facility improvements, these executives face unique and multifaceted challenges. Below, we take an in-depth look at the primary pain points they encounter and the solutions they seek to overcome them.
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October 2024 brought a wave of significant manufacturing developments across the United States, as companies continued to expand in sectors from pharmaceuticals and biotech to electronics, renewable energy, and construction materials. Major investments from industry giants, including Johnson & Johnson and GSK, underscore a strong commitment to innovation, job creation, and capacity growth within key fields like biopharma, semiconductor production, and sustainable energy solutions. With new facilities opening in Arizona, North Carolina, Pennsylvania, and beyond, this month's announcements highlight the breadth of activity reshaping the U.S. manufacturing sector.
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